{"id":6023,"date":"1998-06-23T15:28:53","date_gmt":"1998-06-23T15:28:53","guid":{"rendered":"https:\/\/labcom.ubi.pt\/?p=6023"},"modified":"2022-10-07T16:02:01","modified_gmt":"2022-10-07T16:02:01","slug":"a-letra-comunicacao-e-expressao","status":"publish","type":"post","link":"https:\/\/labcom.ubi.pt\/en\/a-letra-comunicacao-e-expressao\/","title":{"rendered":"A LETRA: COMUNICA\u00c7\u00c3O E EXPRESS\u00c3O"},"content":{"rendered":"<div class=\"itemCorpoLivro\"><\/div>\n<p><span class=\"itemCorpoLivro\">No in\u00edcio era o pictograma. Poderia iniciar-se desta forma uma Hist\u00f3ria da Comunica\u00e7\u00e3o N\u00e3o Verbal. Desde que o Homem descobre a possibilidade de estabelecer registos que o transcendam no tempo, (&#8230;) sobre os mais diversos suportes, com as mais diversas formas e instrumentos, evoluindo no conte\u00fado, abstractizando-se. Distanciando-se cada vez mais da forma primordial. Mas h\u00e1 um e outro refluxo. E se o pictograma \u00e9 reapropriado uma e outra vez pelas artes pl\u00e1sticas, o fonograma, descendente distante, adquire uma dimens\u00e3o est\u00e9tica impensada pelos seus inventores. A letra deixa de ser unidimensional, de poder expressar apenas um som, de estar submetida a um conjunto r\u00edgido de regras. Pode tornar-se ve\u00edculo de significados m\u00faltiplos, universalmente reconhecidos, ou c\u00f3digo secreto, cuja chave \u00e9 exclusiva do seu autor. \u00c9 neste intervalo, limitado a um tempo de algumas d\u00e9cadas, que se far\u00e1 este levantamento sobre a evolu\u00e7\u00e3o formal dos signos tipogr\u00e1ficos.<\/span><\/p>\n<p class=\"style2\"><span class=\"style2\">Pre\u00e7o da edi\u00e7\u00e3o impressa:\u00a0<\/span>\u20ac 25<\/p>","protected":false},"excerpt":{"rendered":"<p>No in\u00edcio era o pictograma. Poderia iniciar-se desta forma uma Hist\u00f3ria da Comunica\u00e7\u00e3o N\u00e3o Verbal. Desde que o Homem descobre a possibilidade de estabelecer registos&hellip;<\/p>","protected":false},"author":2,"featured_media":6024,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,10],"tags":[],"class_list":["post-6023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-livro-comunicacao","category-publicacao"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A LETRA: COMUNICA\u00c7\u00c3O E EXPRESS\u00c3O - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/labcom.ubi.pt\/en\/a-letra-comunicacao-e-expressao\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A LETRA: COMUNICA\u00c7\u00c3O E EXPRESS\u00c3O - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"No in\u00edcio era o pictograma. 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