{"id":5491,"date":"2008-06-21T13:31:37","date_gmt":"2008-06-21T13:31:37","guid":{"rendered":"https:\/\/labcom.ubi.pt\/?p=5491"},"modified":"2023-01-19T14:58:58","modified_gmt":"2023-01-19T14:58:58","slug":"neon-digital-um-discurso-sobre-os-ciberespacos","status":"publish","type":"post","link":"https:\/\/labcom.ubi.pt\/en\/neon-digital-um-discurso-sobre-os-ciberespacos\/","title":{"rendered":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS"},"content":{"rendered":"<article>\n<section id=\"ConteudosArea\">\n<div id=\"Conteudos\" class=\"container\">\n<div class=\"row\">\n<div class=\"col-md-8 col-sm-8 col-xs-12\">\n<div class=\"itemCorpoLivro\">\n<p class=\"itemCorpoLivro\">Numa civiliza\u00e7\u00e3o da imagem digital podemos reter o car\u00e1cter publicit\u00e1rio das novidades. A onda digital atravessa discursos, mecanismos, institui\u00e7\u00f5es e promove-se como que um reclamo luminoso e incandescente. O n\u00e9on digital \u00e9 o que contemplamos na actualidade, momento este em que nada fica de fora dos ciberespa\u00e7os e tudo por l\u00e1 promete passar. Dos videojogos \u00e0 Intelig\u00eancia Artificial, da Realidade Virtual ao Homem-M\u00e1quina, do Ciberespa\u00e7o Ac\u00fastico \u00e0 Fotografia Digital o n\u00e9on adverte que o digital veio mesmo para &#8220;ficar&#8221;. A grande quest\u00e3o n\u00e3o \u00e9 &#8220;se entendemos o que a comunica\u00e7\u00e3o electr\u00f3nica nos apresenta&#8221;, mas sim, &#8220;se antes de mais reparamos que a comunica\u00e7\u00e3o digital j\u00e1 faz parte da nossa vida&#8221;. Todas as inova\u00e7\u00f5es nos parecem normais por estarmos dentro dos media, directa ou indirectamente. O que fica do remoinho da t\u00e9cnica voraz e da cultura profunda \u00e9 a promo\u00e7\u00e3o el\u00e9ctrica na era da cibercultura supers\u00f3nica.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/article>\n<footer id=\"RodapeArea\">\n<div id=\"Rodape\" class=\"container\">\n<div class=\"row\"><\/div>\n<\/div>\n<\/footer>","protected":false},"excerpt":{"rendered":"<p>Numa civiliza\u00e7\u00e3o da imagem digital podemos reter o car\u00e1cter publicit\u00e1rio das novidades. A onda digital atravessa discursos, mecanismos, institui\u00e7\u00f5es e promove-se como que um reclamo&hellip;<\/p>","protected":false},"author":2,"featured_media":5492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,10],"tags":[],"class_list":["post-5491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-livro-artes","category-publicacao"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/labcom.ubi.pt\/en\/neon-digital-um-discurso-sobre-os-ciberespacos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Numa civiliza\u00e7\u00e3o da imagem digital podemos reter o car\u00e1cter publicit\u00e1rio das novidades. A onda digital atravessa discursos, mecanismos, institui\u00e7\u00f5es e promove-se como que um reclamo&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/labcom.ubi.pt\/en\/neon-digital-um-discurso-sobre-os-ciberespacos\/\" \/>\n<meta property=\"og:site_name\" content=\"LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/labcom.ubi.pt\/\" \/>\n<meta property=\"article:published_time\" content=\"2008-06-21T13:31:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-19T14:58:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"288\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Beatriz Botelho\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beatriz Botelho\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/\"},\"author\":{\"name\":\"Beatriz Botelho\",\"@id\":\"https:\/\/labcom.ubi.pt\/#\/schema\/person\/617550ce7f64e8a2ca3fdeb37ae2d25a\"},\"headline\":\"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS\",\"datePublished\":\"2008-06-21T13:31:37+00:00\",\"dateModified\":\"2023-01-19T14:58:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/\"},\"wordCount\":170,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/labcom.ubi.pt\/#organization\"},\"image\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg\",\"articleSection\":[\"Livro Artes\",\"Publica\u00e7\u00e3o\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/\",\"url\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/\",\"name\":\"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o\",\"isPartOf\":{\"@id\":\"https:\/\/labcom.ubi.pt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg\",\"datePublished\":\"2008-06-21T13:31:37+00:00\",\"dateModified\":\"2023-01-19T14:58:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage\",\"url\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg\",\"contentUrl\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg\",\"width\":200,\"height\":288},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/labcom.ubi.pt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/labcom.ubi.pt\/#website\",\"url\":\"https:\/\/labcom.ubi.pt\/\",\"name\":\"LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o\",\"description\":\"Unidade de Investiga\u00e7\u00e3o Cient\u00edfica da Faculdade de Artes e Letras da Universidade da Beira Interior\",\"publisher\":{\"@id\":\"https:\/\/labcom.ubi.pt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/labcom.ubi.pt\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/labcom.ubi.pt\/#organization\",\"name\":\"LabCom - Comunica\u00e7\u00e3o e Artes\",\"url\":\"https:\/\/labcom.ubi.pt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/labcom.ubi.pt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/05\/LabCom_logo-1.png\",\"contentUrl\":\"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/05\/LabCom_logo-1.png\",\"width\":1920,\"height\":573,\"caption\":\"LabCom - Comunica\u00e7\u00e3o e Artes\"},\"image\":{\"@id\":\"https:\/\/labcom.ubi.pt\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/labcom.ubi.pt\/\",\"https:\/\/www.instagram.com\/labcom_ubi\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/labcom.ubi.pt\/#\/schema\/person\/617550ce7f64e8a2ca3fdeb37ae2d25a\",\"name\":\"Beatriz Botelho\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/labcom.ubi.pt\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/605b66aaba7800f944c8f15a1c6fa7dd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/605b66aaba7800f944c8f15a1c6fa7dd?s=96&d=mm&r=g\",\"caption\":\"Beatriz Botelho\"},\"url\":\"https:\/\/labcom.ubi.pt\/en\/author\/beatriz\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/labcom.ubi.pt\/en\/neon-digital-um-discurso-sobre-os-ciberespacos\/","og_locale":"en_US","og_type":"article","og_title":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o","og_description":"Numa civiliza\u00e7\u00e3o da imagem digital podemos reter o car\u00e1cter publicit\u00e1rio das novidades. A onda digital atravessa discursos, mecanismos, institui\u00e7\u00f5es e promove-se como que um reclamo&hellip;","og_url":"https:\/\/labcom.ubi.pt\/en\/neon-digital-um-discurso-sobre-os-ciberespacos\/","og_site_name":"LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o","article_publisher":"https:\/\/www.facebook.com\/labcom.ubi.pt\/","article_published_time":"2008-06-21T13:31:37+00:00","article_modified_time":"2023-01-19T14:58:58+00:00","og_image":[{"width":200,"height":288,"url":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg","type":"image\/jpeg"}],"author":"Beatriz Botelho","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Beatriz Botelho","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#article","isPartOf":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/"},"author":{"name":"Beatriz Botelho","@id":"https:\/\/labcom.ubi.pt\/#\/schema\/person\/617550ce7f64e8a2ca3fdeb37ae2d25a"},"headline":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS","datePublished":"2008-06-21T13:31:37+00:00","dateModified":"2023-01-19T14:58:58+00:00","mainEntityOfPage":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/"},"wordCount":170,"commentCount":0,"publisher":{"@id":"https:\/\/labcom.ubi.pt\/#organization"},"image":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage"},"thumbnailUrl":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg","articleSection":["Livro Artes","Publica\u00e7\u00e3o"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/","url":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/","name":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS - LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o","isPartOf":{"@id":"https:\/\/labcom.ubi.pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage"},"image":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage"},"thumbnailUrl":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg","datePublished":"2008-06-21T13:31:37+00:00","dateModified":"2023-01-19T14:58:58+00:00","breadcrumb":{"@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#primaryimage","url":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg","contentUrl":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/06\/20110824-elias_herlander_neon_digital_capa.jpeg","width":200,"height":288},{"@type":"BreadcrumbList","@id":"https:\/\/labcom.ubi.pt\/neon-digital-um-discurso-sobre-os-ciberespacos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/labcom.ubi.pt\/"},{"@type":"ListItem","position":2,"name":"N\u00c9ON DIGITAL: UM DISCURSO SOBRE OS CIBERESPA\u00c7OS"}]},{"@type":"WebSite","@id":"https:\/\/labcom.ubi.pt\/#website","url":"https:\/\/labcom.ubi.pt\/","name":"LabCom - Laborat\u00f3rio de Comunica\u00e7\u00e3o","description":"Unidade de Investiga\u00e7\u00e3o Cient\u00edfica da Faculdade de Artes e Letras da Universidade da Beira Interior","publisher":{"@id":"https:\/\/labcom.ubi.pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/labcom.ubi.pt\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/labcom.ubi.pt\/#organization","name":"LabCom - Comunica\u00e7\u00e3o e Artes","url":"https:\/\/labcom.ubi.pt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/labcom.ubi.pt\/#\/schema\/logo\/image\/","url":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/05\/LabCom_logo-1.png","contentUrl":"https:\/\/labcom.ubi.pt\/wp-content\/uploads\/2021\/05\/LabCom_logo-1.png","width":1920,"height":573,"caption":"LabCom - Comunica\u00e7\u00e3o e Artes"},"image":{"@id":"https:\/\/labcom.ubi.pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/labcom.ubi.pt\/","https:\/\/www.instagram.com\/labcom_ubi\/"]},{"@type":"Person","@id":"https:\/\/labcom.ubi.pt\/#\/schema\/person\/617550ce7f64e8a2ca3fdeb37ae2d25a","name":"Beatriz Botelho","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/labcom.ubi.pt\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/605b66aaba7800f944c8f15a1c6fa7dd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/605b66aaba7800f944c8f15a1c6fa7dd?s=96&d=mm&r=g","caption":"Beatriz Botelho"},"url":"https:\/\/labcom.ubi.pt\/en\/author\/beatriz\/"}]}},"_links":{"self":[{"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/posts\/5491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/comments?post=5491"}],"version-history":[{"count":0,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/posts\/5491\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/media\/5492"}],"wp:attachment":[{"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/media?parent=5491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/categories?post=5491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/labcom.ubi.pt\/en\/wp-json\/wp\/v2\/tags?post=5491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}